18,000 people didn’t RSVP. They committed to buy.
When someone books a ticket to a fragrance masterclass, they're not browsing. They're telling you their name, their interest, the occasion they're shopping for, and when they'll be in the building. That's not an RSVP. That's a purchase signal with a timestamp.
Booked Intent: Each event booking equals three revenue streams
Every event booking contains something no other data source captures – the 5 Ws - who, what, where, when and why.
So when you have 400 people booked for a skincare event, you know 180 are interested in anti-ageing, 90 have sensitive skin, and 60 are buying for someone else. Both you and your brand partners can reach these people – at scale – at the moments they’re most receptive, and beyond.
Unmatched audience intelligence
Event bookings reveal what your customers care about – intelligence you can use to inform buying, shape campaigns, and build audiences competitors can't access.
Who attended skincare masterclasses? Who booked fragrance consultations? Who came to product launches? This intelligence compounds over time into a strategic advantage.
Attendee revenue beyond the ticket
Masterclass attendees become customers. Product launch attendees become brand advocates. VIP experience attendees become loyal, high-value customers.
Partner revenue that sells itself
A brand wanting to reach sensitive-skin customers? They’ll pay a premium to sponsor events, co-host masterclasses, or activate around attendee lists.
Driving Booked Intent without limits
Event features designed to capture and activate intent that drives revenue
Payment integrations
Offer deposits, pricing tiers, and promo codes.
Easily set up payments for your events through our integrated payment partners. You can accept deposits, offer promo codes, sell multi-price tickets, and more.
Automatic email and SMS
Automatically send booking confirmations, reminders, and follow-ups to nurture customers and save your teams valuable time.
Easy to integrate with your existing platforms
With 4,000 direct integrations — including popular video conference tools — you can run events effortlessly.
Get a booking system custom built for events
Discover how we help Harrods deliver exclusive events
Drive sales before, during, and after the day
Talk to us about using your events to drive higher sales, unlock partner revenue and build intelligence competitors can't copy.